Property Developer Generates 50+ Qualified Leads Monthly
Client: Blue Horizon Developments
The Challenge
Blue Horizon was spending heavily on traditional advertising with poor ROI. Their website was a single-page brochure with no lead capture, no property listings, and no way for potential buyers to express interest. They needed a digital strategy that would generate qualified buyer leads.
Our Solution
We built a comprehensive real estate website with interactive property listings, virtual tour integration, mortgage calculator tools, and strategically placed lead capture forms. We implemented a content marketing strategy and paid search campaigns targeting high-intent property buyers.
Results
The site now generates 50+ qualified buyer leads per month. Cost per lead dropped by 70% compared to traditional advertising. Two developments sold out within weeks of launching their dedicated landing pages. The client has tripled their digital marketing budget based on ROI.
Services Provided
"The results speak for themselves. We are generating more qualified leads at a fraction of the cost. digiDZine understood exactly what we needed."
— Rajesh Govender, Managing Director